Whole Foods Needs Whole Story from Suppliers!

To compound sluggish sales due to a weak economy, the good boys and girls over at Whole Foods seem to have another little problem on their hands, contaminated beef. Yeah that’s right you guessed it, another E. Coli outbreak. This time traced to Nebraska Beef who is one of the largest meatpackers in the US. Seems like you can’t swing a dead cow and not run across an E. Coli outbreak these days!

You knew this was coming…..Where’s the beef?

Problem is, Whole Foods got the meat from Coleman Natural Foods who processed the tainted meat at Nebraska Beef who just so happens to have a bit of a history with food safety violations. Whole Foods officials are trying to determine why they didn’t know that Coleman was using Nebraska Beef as a processor in the first place.

That’s the $64,000 dollar question

Last week I wrote about Fisher-Price using lead paint on kids toys and there is no difference here with Whole Foods. Why? Because as a company serving consumers, you need to know what is going on throughout your entire supply chain. If you don’t, then you own just as much of the responsibility as the next guy. It’s a simple matter of saying hey guy, where do you process this stuff? But then again, maybe Whole Foods didn’t want to know, that way they have deniability or maybe they did know, in which case you can kiss all those Moms who buy your overpriced food because they think it’s better for their families’ goodbye.

The story I read about went on for three pages ripping into Nebraska Beef and what A-holes they are, but they arn’t the story. If these scumbags are able to put bad food into the system and not get shut down by the scumbags that are supposed to protect us, then we are eff’d all around. Why? Because each acted exactly as we expected them to but Whole Foods was careless in their operations and still promoted themselves as the better alternative. So much for all natural. Fix your house Whole Foods and stay off the financial forums!